A movie theater can increase its profits through price discrimination by charging a higher price to adults and a lower price to children if it A. only shows G-rated movies. B. has no monopoly pricing power. C. cannot easily distinguish between the two groups of customers. D. can prevent children from buying the lower-priced tickets and selling them to adults.

Answers

Answer 1

The major way through which a movie theatre can increase its profits through price discrimination is by charging more to the adults and a lower price to children if it:

D. Can prevent children from buying the lower-priced tickets and selling them to adults.

Price discrimination

We should note that a G rated movie is one which is suitable for people of all ages and this cannot be used to create a price discrimination as this essentially means that only a group of people can view and there is a different price for the ticket.

How movie theatres apply price discrimination

With this in mind, we can see that if the movie theatre charges a lower price for children, then if it shows only G rated movies, if it can prevent children from buying the lower priced tickets, then they would increase their profits.

Therefore, the correct answer is option D

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Question 8 of 10
Most applications will ask you to provide all of the following information
except.
OA. days and hours that you are available to work.
B. the date you can start work.
OC. how long you want to work for the establishment,
OD. your desired salary or wage.
SUBMIT

Answers

Most applications will ask you to provide all of the following information except C. how long you want to work for the establishment,

What is the essence of applications?

Application can be described as the way o0f applying fo one job or the other in a paricular organization so that one can start job with tem.

It should be noted that during the application, there are different question that needed to be answered which could be differ from one organization to the other, such as days and hours that you are available to work as well as desired salary or wage in the organization.

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Small Business Management (1)


There are at least eight different pricing strategies for established goods and services. Explain The Below FOUR (4) of those strategies and under what conditions a business owner should use them.


1. Odd pricing

2. Price lining

3. Freemium pricing

4. Leader pricing

Small Business Management (1)There are at least eight different pricing strategies for established goods

Answers

The given four pricing strategies are explained below:

1. Odd Pricing

Odd pricing is a method of pricing products when the price is an odd number. Example: Traditionally, certain shoe companies use strange pricing to determine the cost of their shoes and chappals, such as 399.95 $. The decision to set the price at an odd number makes perfect sense. Instead of 400$, 399.95 $ sounds better. It gives the appearance that the price is lower.

2. Price lining

In this instance, the price is set once, and it stays that way for a considerable amount of time.

3. Freemium pricing

Businesses can use freemium pricing as a pricing strategy to provide clients with both free and paid services. The paid alternatives are typically improved, or premium, versions of the service, whereas the free options are only the basic ones.

4. Leader pricing

A technique for pricing things below their profit margin is called leader pricing. Businesses who use this tactic don't earn from the sales of these discounted goods, but it might offer them a lot of advantages. Businesses may attract customers, promote purchases, raise overall sales, and strengthen customer loyalty by providing fantastic discounts to their customers.

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why is digital presence is important
Give 3 reasons
I will give brainliest answer

Answers

Answer:

1.)A “digital presence” simply refers to how your business appears online; it's what people find when they search for your business or company on the internet. Digital presence includes content that you control, like your website and social media profiles, but also content that you don't control, such as online reviews.

2.)Job Security:This may seem like it should go without saying, but keeping a professional online presence is very important to keep your job! Your employers need to know that you are not going to hurt the brand and image of the company. ... Then keeping your online presence professional is key.

3.)The Importance of Having an Online Presence is Crucial Now More Than Ever. During this pandemic, it is critical businesses must be online. Having an online presence can help you build an audience, connect with your customers, and keep them updated on your day to day activities, as well as hours of operation.

The operating budget provides a roadmap for financial plans for a short-term, future period. What is a typical “future period” for an operating budget?

Answers

An operating budget is a financial statement that outlines the organization's expenditures and revenues for a specific period.

The operating budget is typically for a fiscal year, which is usually twelve months. The future period for an operating budget is usually a fiscal year or less than a year. The operating budget is critical because it establishes guidelines for financial activities and operations in an organization. It provides a roadmap for financial plans for a short-term, future period, which typically begins on January 1st and ends on December 31st.

An organization creates an operating budget to aid in the allocation of resources and expenditures to achieve its objectives for a given period. A typical operating budget is for a fiscal year. A fiscal year is the period when an organization prepares its financial statements. It is usually 12 months, but it may be shorter or longer depending on the organization. An operating budget typically covers one fiscal year; however, it may be longer or shorter based on the organization's preferences.

The future period for an operating budget is frequently updated to reflect the company's current situation and financial standing. It takes into account the actual results of the previous period and the estimated expenditures and revenues for the upcoming year to develop the operating budget for a future period.

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Stephen is a day trader who constantly buys and sells only medical-related stocks. Stephen has _____ asset allocation strategy and a(n) _____ security selection strategy.

Answers

Answer: a passive; active

Explanation:

When a person or institution is said to have a passive asset allocation strategy it means that they either trade the same assets over and over or apply the same weighting to the asset class every time. Stephen only trades medical-related stocks so is using passive allocation.

An active security selection strategy means that the person or institution constantly changes and trades the stocks in their portfolio much like Stephen does when he constantly trades stock. Stephen is therefore using an active security selection strategy.

"What is the four-firm concentration ratio for an industry where the top nine firms having following distribution of sales: 20%, 12%, 11%, 10%, 9%, 3%, 6%, 4%, and 3%

Answers

Answer:

53%

Explanation:

The computation of the four-firm concentration ratio for an industry is shown below:

= 20% + 12% + 11% + 10%

= 53%

We simply added the top four ratios so that the four firm  concentration ratio  could come

ANd, the other given percentage would be ignored as it shows the less distribution of sales as compares to the top one

Hence, the ratio is 53%

Prepare the journal entries to record the following transactions of Wildhorse Company's books under a perpetual inventory system. Clarify which are debit and which are credit.
(a) On March 2nd, Windsor Company sold $854,200 of merchandise to Wildhorse Company on account, terms 2/10, n/30. The cost of merchandise sold was $517800.
(b) On March 6th, Wildhorse Company returned $109800 of the merchandise purchased on March 2nd. The cost of the merchandise returned was $66800.
(c) On March 12th, Windsor Company received the balance due from Wildhorse Company.

Answers

a) Credit Inventory for $517,800

b) Debit Inventory for $66,800

c) Credit Accounts Receivable (or Trade Receivables) for the same amount

(a) The journal entry to record the sale of merchandise from Windsor Company to Wildhorse Company on March 2nd would be:

Debit Accounts Receivable (or Trade Receivables) for $854,200

Credit Sales Revenue for $854,200

Debit Cost of Goods Sold for $517,800

Credit Inventory for $517,800

The debit to Accounts Receivable represents the amount owed by Wildhorse Company for the merchandise purchased on account. The credit to Sales Revenue recognizes the revenue generated from the sale. The debit to Cost of Goods Sold recognizes the cost of the merchandise sold, and the credit to Inventory reduces the inventory balance as the goods are no longer in stock.

(b) The journal entry to record the return of merchandise by Wildhorse Company on March 6th would be:

Debit Sales Returns and Allowances for $109,800

Credit Accounts Receivable (or Trade Receivables) for $109,800

Debit Inventory for $66,800

Credit Cost of Goods Sold for $66,800

The debit to Sales Returns and Allowances reduces the revenue from the original sale. The credit to Accounts Receivable reduces the amount owed by Wildhorse Company for the returned merchandise. The debit to Inventory increases the inventory balance as the goods are returned to stock, and the credit to Cost of Goods Sold reduces the cost of the merchandise originally sold.

(c) The journal entry to record the payment received by Windsor Company on March 12th would be:

Debit Cash (or Bank) for the amount received from Wildhorse Company

Credit Accounts Receivable (or Trade Receivables) for the same amount

The debit to Cash represents the inflow of funds from the customer's payment. The credit to Accounts Receivable reduces the amount owed by Wildhorse Company, reflecting the settlement of the outstanding balance.

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The cumulative feature of preferred stock
A) limits the amount of cumulative dividends to the par value of the preferred stock.
B) requires that dividends not paid in any year must be made up in a later year before dividends are distributed to common shareholders.
C) means that the shareholder can accumulate preferred stock until it is equal to the par value of common stock at which time it can be converted into common stock.
D) enables a preferred stockholder to accumulate dividends until they equal the par value of the stock and receive the stock in place of the cash dividends.

Answers

Answer:

B) requires that dividends not paid in any year must be made up in a later year before dividends are distributed to common shareholders.

Explanation:

In cumulative feature of preferred stock, the preference shareholders have priority of shareholders over common shareholders in the year subsequent to the year in which the dividend is not distributed.  All other options given in the question are incorrect.

How useful is knowing the business impact of your project compared to that of your teammates’ other work?

Answers

It's useful to know the business impact of your project compared to the other work of your teammates to validate your decisions and strategies, generating an exchange of learnings and collaborations necessary in teamwork.

How effective is teamwork?

Currently, human resources correspond to a highly valued resource in organizations, since it is from individuals who provide innovative ideas and creative solutions to lead to the development and positioning of companies in the market. Through integration with other collaborators, knowledge increases, there is faster decision making and greater productivity.

Therefore, teamwork must be integrated and directed by a leader who can understand and develop the potential of each member, through motivation, assistance, feedback and training, thus generating more effective results and higher quality in the delivery of commercial projects.

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What risks do you think you would face if you were a successful manager in a large organization who suddenly had an offer to go into business for yourself? Why do you think Treadwell decided to become a multi-brand franchisee instead of staying with KFC?

Answers

Answer: I would consider the risk, factor of starting a new market and seeing it become better.

Treadwell decided to become a multi-brand franchise instead of staying with KFC,because he gained a full understanding of the retail fast food industry.

Explanation:

Starting a new business requires a lot of patience, strategic planning, funds, and a lot of policies to put in place. As a manager coming from a bank of exposure, you would be experienced but it would still require you building a brand, which isn't easy as you'll have to face completions from already existing marketers, but the right policy, good competitive edge would set you up for the best, but would need a lot of work.

Treadwell decided to become a multi-brand franchise instead of staying with KFC,because he gained a full understanding of the retail fast food industry. His experience revolved around how the corperate structure works, branding and what sets the motion for the organization. This were well enough for him to handle a brand for himself

microeconomics definition of economics cost

microeconomics definition of economics cost
microeconomics definition of economics cost

Answers

In microeconomics, the concept of economic cost refers to the total value of resources, both explicit and implicit, that are sacrificed or foregone in order to produce a particular good or service.

It goes beyond the monetary expenses and includes the opportunity cost of using resources in one way instead of their next best alternative use. Economic cost comprises two main components:

Explicit Costs: These are the actual out-of-pocket expenses incurred in the production process. They include the cost of labor, raw materials, rent, utilities, and any other direct payments made to suppliers or factors of production. Explicit costs are tangible and measurable in monetary terms.

Implicit Costs: These represent the opportunity cost of utilizing resources in a specific production activity. Implicit costs are the benefits or values associated with the next best alternative that is forgone when resources are allocated to a particular use. They often involve the use of self-owned resources or factors of production, such as the foregone income from not working at another job or the foregone rental income from not leasing out a property.

To calculate the economic cost of production, both explicit and implicit costs need to be taken into account. By considering the full range of costs, economists aim to capture the true economic impact of a decision or an activity, providing a more comprehensive understanding of the costs involved in the production process.

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Landon Jewelers uses the perpetual inventory system. On April​ 2, Landon sold merchandise with a cost of $3,500 for $7,000 to a customer on account with terms of 3​/15, ​n/30. The journal entry to record the cost of goods sold would​ be:
A.
Merchandise Inventory
3,500
Cost of Goods Sold
3,500
B.
Sales Revenue
3,500
Cost of Goods Sold
3,500
C.
Cost of Goods Sold
3,500
Merchandise Inventory
3,500
D.
Cost of Goods Sold
3,500
Accounts Receivable
3,500

Answers

Answer: C.

Cost of Goods Sold

3,500

Merchandise Inventory

3,500

Explanation:

A perpetual inventory system is a system thats uses records transactions that take place in real-time. Both the returns and the purchases are recorded immediately as they happen in the inventory account.

Under the perpetual inventory method, it should be noted that sales will be credited to the inventory while the purchases that are incurred will be debited to the inventory and it should be noted that the debit will be recorded in the account of the cost of goods sold.

Therefore based on the question, the journal entry to record the cost of goods sold would​ be:

Debit: Cost of goods sold $3500

Credit: Merchandise inventory $3500

Therefore, the correct option is C.

Which of the following tasks would be very difficult using only a keyboard and text?
Renaming a file
Drawing a picture
Writing a document
Playing games
Sending an e-mail

Answers

Answer:Which of the following tasks would be very difficult using only a keyboard and text?

Renaming a file

Drawing a picture

Writing a document

Playing games

Sending an e-mail

Explanation:

Drawing a picture, tasks would be very difficult using only a keyboard and text. Therefore, option (b) is correct.

What is keyboard?

The term keyboard refers to the optical of the computer. A person used the keyboard as the mainly work to the typing. The keyboard as the multitasking work as the included the letters, numbers, symbols, and the F1 to F12, signs. and the other things as the included to the easy the work.

Drawings are mainly done by hand. However, as technology advanced, the computer became the feature that was used to draw the drawing. The computer, as the icon, paints the drawing with many options like as forms, brushes, different shades of color, and other tools. However, utilizing the keyboard is a more challenging.

Therefore, option (b) is correct.

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A company is considering buying a component part that they currently make. Items related to the equipment being used to make the component that are relevant to this decision include ______.

Answers

Answer:

Salvage value and alternative uses for the equipment

Explanation:

The Salvage value is defined as the value of the asset that is valued after all the depreciation has been expensed. It is the asset's estimated resale value at the end of useful life of the component.

Thus in the context, the company who wishes to buy a component part for the equipment which are relevant to the decision includes the salvage value or the residual value of the component part as well as the alternative uses of the equipment to the company.

Total (10 marks) QUESTION TWO Amani Ltd. Manufacturers a single product. Currently, the company has eight employees who produce a total of 3,000 units of the product in a 40-hour week The hourly rate of pay for all the employees is sh. 300 In an effort to improve productivity and thus increase output in the normal 40- hour week, an incentive scheme has been suggested. The scheme which the eight employees have agreed to over a one month trial period, provided for differential piecework payments in addition to reduced basis rate per hour. Additional information: 1. Basis hourly rate in sh. 200 per hour. 2. Different piecework rates - first 3,000 units of output in a week - sh. 2.80 per unit output of 3,001 units to 3,600 units a week - sh. 3.40 per unit output over 3,600 units in a week - sh. 4.50 per unit 3.In the first week of the trial, total output was 3.700 units in the 40 hours worked. Required: a) For existing time rate payment system, determine:​

Answers

Since the unsigned is 3000 it’s

Bill's Roast Beef sells 9 times as many sandwiches as Pete's Deli. The difference between their sales is 488 sandwiches.
How many sandwiches did each sell?
Pete's sold sandwiches?
Bill's sold sandwiches?

Answers

Okay, so let's call B = the number of sandwiches Bill sells
and P = the number of sandwiches Pete sells
Since Bill sells 7 times as many sandwiches as Pete, then
B = 7P

And the difference between their sales is 414 sandwiches. Since we know that Bill sells more than Pete, then
B - P = 414
So, now we can substitute for B from the equation above B = 7P

B - P = 414
7P - P = 414
6P = 414
P = 69
Therefore, Pete sells 69 sandwiches
Bill sells 7 x 69 = 483 sandwiches

Which situation best illustrates an effect of the law of supply

Answers

When the price of gasoline rises, for example, it encourages profit-seeking firms to take several actions: expand exploration for oil reserves, drill for more oil, invest in more pipelines and oil tankers to bring the oil to plants where it can be refined into gasoline, build new oil refineries, purchase additional pipelines and trucks to ship the gasoline to gas stations, and open more gas stations or keep existing gas stations open longer hours.
Economists call this positive relationship between price and quantity supplied—that a higher price leads to a higher quantity supplied and a lower price leads to a lower quantity supplied—the law of supply. The law of supply assumes that all other variables that affect supply are held constant.

STEP 5 Use practical examples from BRICK 'n TILE to differentiate between short and long-run costs. (10) TOTAL: [50]​

Answers

BRICK 'n TILE, a hypothetical company, can differentiate between short-run and long-run costs by considering examples such as immediate production costs (short-run) and investment in new production facilities (long-run).

Short-run costs refer to expenses that a company incurs in the immediate period, where some factors of production are fixed and cannot be easily adjusted. In the case of BRICK 'n TILE, short-run costs could include the costs of raw materials, labor, utilities, and maintenance for their existing production facilities. These costs are essential for the day-to-day operations and can be directly linked to the current level of production.

On the other hand, long-run costs encompass expenses that can be adjusted in the long term to adapt to changes in production levels and scale. For BRICK 'n TILE, an example of a long-run cost would be the investment in new production facilities or equipment. If the company decides to expand its operations or increase its capacity, they may need to construct a new manufacturing plant or purchase advanced machinery. These costs are incurred over an extended period and are associated with strategic decisions that affect the company's production capabilities in the long run.

Differentiating between short-run and long-run costs is crucial for effective financial planning and decision-making. Short-run costs help determine the immediate profitability of the company's operations, while long-run costs factor in the potential growth and expansion strategies. Understanding the distinction between these cost categories allows BRICK 'n TILE to make informed decisions regarding short-term production levels and long-term investment in infrastructure and technology.

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what step in the rational decision-making process involves assessing what worked and did not work about the process and solution

Answers

The  step in the rational decision-making process which involves assessing what worked and did not work about the process and solution is defining the problem.

What is rational decision-making process?

Rational decision  can be described as the opposite of intuitive decision making.

It can be described as the  strict procedure utilizing objective knowledge and logic and this also involves identifying the problem to solve, it hence The  step in the rational decision-making process which involves assessing what worked and did not work about the process and solution is defining the problem.

In conclusion, Decision making serves as the process that involves consideration of  choices through the identification of a decision.

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Answer:

the last step

Explanation:

Which of the following is true of a good benefits plan?
a. It is generally inexpensive to buy and administer.
b. It will stimulate higher performance levels.
c. It will encourage people to join an organization.
d. It will include redundancies in coverage.
e. It allows for smaller pay increases.

Answers

Answer:

C

Explanation:

The following is true of a good benefits plan it will encourage people to join an organization. The correct option is c.

What are the benefits of motivated employees?

There are several benefits to having a motivated workforce, including lower absenteeism rates, employee retention rates, low staff turnover rates, improved management-worker relationships, higher worker performance, improved quality, and enhanced customer service.

A good benefits plan is an essential part of an organization's compensation strategy. It can be used to attract and retain talented employees and can be a competitive advantage in the job market. A well-designed benefits plan can also help to improve employee morale, motivation, and job satisfaction. While it may require a significant investment, a good benefits plan can provide a good return on investment for the organization.

Thus, the ideal selection is option c.

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what is another factor that would be good to consider before choosing a career cluster?

Answers

Answer: whether that career cluster is needed in the local economy

Explanation:  i took the quiz and got a 10/10!

Answer: whether that career cluster is needed in the local economy

Explanation: if there would be one answer it would be this one.

Given integer variables seedVal, smallestVal, and greatestVal, output a winning lottery ticket consisting of three random numbers in the range of smallestVal to greatestVal inclusive. End each output with a newline.

Ex: If smallestVal is 30 and greatestVal is 80, then one possible output is:

65
61
41
how do I code this in c++?

Answers

If the user does not provide a seed value, the ctime library is used to seed the random number generator with the current time. This guarantees that the random numbers we receive are distinct each time the program is run.

What is meant by Ctime Library?

The Ctime library is a library in the C++ programming language that furnishes capabilities for working with time and dates. Obtaining the current time, converting between various time formats, and performing arithmetic on dates and times are all supported by this application. Time and date values can be formatted and printed in a variety of ways using the Ctime library's functions. In general, it is a useful library for C++ programmers who must work with dates and times.

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The following information is available for Tomlin Company.April 1 April 30Raw materials inventory $10,300 $14,400Work in process inventory 4,970 3,750Materials purchased in April $98,100Direct labor in April 79,800Manufacturing overhead in April 160,000Prepare the cost of goods manufactured schedule for the month of April.

Answers

Both direct and indirect materials acquired but not yet used in the production or manufacturing process are included in the raw materials inventory.

What are raw materials inventory?

The term "raw materials inventory" refers to the supplies that go into producing a company's finished items.

       Tomlin Company    

 Cost of Goods Manufactured Schedule

 For the month ended April 30  

Work in process, April 1                                             4830  

Direct materials        

Raw materials inventory, April 1           10000      

Raw materials purchases                    97900      

Total raw materials available for use     107900      

Less: Raw materials inventory, April 30 14400      

Direct materials used                                   93500    

Direct labor                                                    80300    

Manufacturing overhead                           155000    

Total manufacturing costs                                       328800  

Total cost of work in process                               333630  

Less: Work in process, April 30                              3290  

Cost of goods manufactured                               330340

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On November 1, Jasper Company loaned another company $270,000 at a 8.0% interest rate. The note receivable plus interest will not be collected until March 1 of the following year. The company's annual accounting period ends on December 31. The amount of interest revenue that should be reported in the first year is:

Answers

Answer:

The interest revenue that should be reported in the first year, for two months from November to December, on 31 December is $3600.

Explanation:

According to the accrual basis of accounting, the revenues and expenses for a particular period should be recorded in the period to which they relate to rather then when they are received or paid. This means that although the interest will be received on March 1 of the next year, the interest revenue on note receivable for a period of two months from November to December should be recorded in the first year because it has been earned in the first year and it relates to it.

Interest revenue - first year = 270000 * 0.08 * 2/12 = $3600

The International Air Transport Association surveys business travelers to develop quality ratings for transatlantic gateway airports. The maximum possible rating is 10. Suppose a simple random sample of 50 business travelers is selected and each traveler is asked to provide a rating for the Miami International Airport. The ratings obtained from the sample of 50 business travelers follow.

Answers

The population mean rating for Miami is 6.41, and that is the confidence interval estimate.

The question includes a sample of the data.

The sample size, n = 50

The sample mean:

x= ∑X /n

= 6.76

The sample standard deviation;

s= √∑(X-x)²/(n-1)

=2.55

The confidence level =0.95

The significance level , α = 0.05

The sample mean, X

= 6.76

The sample standard deviation, s = 2.55

The sample size , n= 50

Degree of freedoms :

Df = n-1

=49

Using the t-distribution table, the critical value of t is:

t critical = t α/2, df

= t 0.025,49

= 0.098

95% confidence interval :

μ =  X ± t.s/√n

t.s /

= 6.76  2.01  2.55 / √50

= 6.76  0.7249

Thus, The population mean rating for Miami is 6.41.

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Irfan runs a small business. His business’s total liabilities amount to $200,000. His net profit for the latest accounting period is $50,000. The total value of all the business assets comes to $600,000. What is the debt to asset ratio in the case of Irfan’s business? The debt to assets ratio of Irfan’s business, to two decimal places, is percent.

Answers

Small businesses are either services or retail operations like grocery stores, medical stores, tradespeople, bakeries, and small manufacturing units.

What is the meaning of Small businesses?

Small companies typically offer services or are retail establishments like grocery stores, pharmacies, tradesmen, bakeries, and micro-manufacturing facilities. Small businesses are privately held companies that need less equipment, labor, and cash than larger companies.

The most straightforward type of business is a sole proprietorship. Small businesses are distinct legal entities such as corporations, partnerships, and sole proprietorships that have fewer employees and/or lower yearly income than a regular-sized company. Businesses are considered "small" if they are eligible for government assistance and favorable tax treatment.

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Simplify by combining like terms. (a) 6x+8x

Answers

Answer:

14x

Explanation:

6+8=14

6x+8x=14x

Connect information which relates.
Inside-out perspective Choose..
competitive intelligence
the organisation's goals and values
the resources and capabilities to achieve competitive advantage
the industry environment ​

Answers

Competitive intelligence bridges the gap between the organization's goals and values, the industry environment, and the resources and capabilities necessary to gain a competitive edge. The correct option is a.

Competitive intelligence plays a crucial role in connecting the organization's goals and values with the industry environment and the resources and capabilities required to achieve competitive advantage. Competitive intelligence involves gathering and analyzing information about competitors, market trends, and customer preferences to gain insights and make informed business decisions.

By understanding the industry environment through competitive intelligence, organizations can identify opportunities and potential threats. This knowledge helps align the organization's goals and values with the external factors impacting its success. For example, if the industry is shifting towards sustainable practices, an organization that values environmental responsibility can leverage this trend to enhance its competitive position.

Furthermore, competitive intelligence helps identify the resources and capabilities needed to achieve competitive advantage. It provides insights into the strengths and weaknesses of competitors, allowing organizations to benchmark their own capabilities and identify areas for improvement. This knowledge can guide strategic planning and resource allocation, ensuring that the organization aligns its resources with its competitive goals. The correct option is a.

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How can verbal feedback affect customer encounters? Give 3 real lifelexamples. (good or bad) Follow the​

Answers

Explanation:

Example 1: the numeric NPS response

Everyone loves a handy dandy NPS survey. They give you an easy glimpse into how your customers are thinking about your brand or your business, and quantify just how happy they are with your services.

But, not all NPS surveys or responses are created equal.

Let’s say your business sends out an NPS survey to a random sample of customers. Of that sample, 65% are promoters (and gave you a 9-10 rating), 25% are neutral (a 7-8 rating), and 10% are detractors (a 0-6 rating). Of that sample, only a handful of the promoters wrote feedback about why they picked the score they did. The rest simply clicked a number and then went about their day.

Where do you go from here? How can you convert those neutral customers into promoters, and raise the bar for the detractors to bring them closer to your ideal score without written feedback?

NPS is helpful, but only when it gives you a clear picture of what your customer was thinking and provides tangible feedback you can incorporate into your organization.

Example 2: a “yes” or “no” response to an FCR survey

Now, let’s say every time a customer creates a Support ticket, your organization sends an automated First Contact Resolution survey once the ticket is closed.

Most often, a FCR survey is just one question – Were we able to help you resolve your issue? – with a simple “yes” or “no” response.

Receiving a “yes” is, of course, great – it means your agents were able to help your customer get to the bottom of their issue and helped make their day a little better. Receiving a “no,” on the other hand, is the exact opposite; it means your agents weren’t able to successfully meet the needs of your customer, and they’ve been left frustrated by the experience, with their issue still unresolved.

So what happens after a “no”?

Depending on what you use to capture FCR. it could be nothing. “No” responses are simply filed away in a folder, maybe you ping your agents to get more context on the particular issue, and everyone pretends it didn’t happen.

If you want to turn those “no” responses into actionable customer feedback, however, it’s crucial to have tools for your business like Service Recovery.

With Service Recovery, you have the ability to flag any “no” responses and fire off a follow-up survey to your customer, get more clarity from them on how you missed the mark, and dig in deeper to resolve their issue.

Plus, you get the added benefit of being able to re-survey your customers, which means even more insight for your team on the value of being able to circle back on negative FCR responses.

Win, win, and win.

Other Questions
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